United Kingdom · 2024–2025

The Micro-Mobility Mindset

Public perceptions of shared pedal cycles and e-bikes across the United Kingdom.

Transport modelling & data analyticsINOTEKIA

The assignment

The research explores attitudes towards shared cycle hire, comparing conventional bicycle and e-bike users. It supports local authorities with evidence on acceptance and the role of micromobility in the transport system.

Our contribution

  • Public survey design
  • Analysis of user perceptions and attitudes
  • Comparison of shared cycle and e-bike users
  • Evidence to inform local authority decision-making

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